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Don’t be a Victim of Online Auction Fraud
The Internet Fraud Complaint Center (IFCC) reported that last year 7.7 million dollars was lost through online auction scams. The actual losses are much greater. Most auction scams are not reported because they involve only small amounts of...
Family Feud with an Auction Deadline – Adventures in Probate/ Estate Purchases
One of our investor students told us of an interesting probate deal or "adventure" they're working on now and while it's a good story, it also illustrates lots of the ins and out of probate or estate issues and purchases.
The Seller (we'll call...
Foreclosure Auction - The Quest To Win in Your First Foreclosure Auction Bid
Auction is the stage of the foreclosure home process when the
pre-foreclosure phrase of a foreclosure home has ended. Lenders
will bring the title of the foreclosure home for auction and
looking for new owner of the foreclosure home. The purpose...
Online auctions can be fun and lucrative
When the Internet became popular in the mid-1990s, one of the
first things users realized was its business potential. If you
can do business in a store or through a catalog, why not through
a Web site? And soon online auctions were born.
...
What is the best Duration for an eBay Auction?
On eBay you run your auction for a specific duration. Currently,
the options are 1, 3, 5, 7 or 10 days.
But which duration is best for your auction?
In this article, I'll give you some pointers designed to assist
in answering the...
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How to Build Customer Trust in your Auctions!
Whether you realize it or not you may be giving your auction
visitors a reason not to buy your product or service. And it
could be just the smallest of issues that will cause them to
think twice about purchasing from your auction. As explained in
my book "eBay Marketing Wholesale SourcePak" you must remove
these obstacles from your auction sales page so your visitors
will become bidders. Below you'll find some obstacles and how
you can solved them on your auction page.
Is This Seller Trustworthy?
This is a question that all your serious auction visitors will
ask themselves. As they do not know you they are going to want
to check you out. But how will they do this? Well, the first
thing they would look for is your feedback rating. Feedback is a
way eBay allows buyers and sellers to rate their experiences
with each other. If you have a stellar feedback rating your
visitor will feel you are trustworthy. Your goal should be to
increase your auction feedback and keep it positive.
Another way a visitor might check to see if you are trustworthy
is to click over to your about "Me Page". The about "Me Page" is
a page you can create in your eBay account. It allows you to
give your potential bidders some background information about
you and your business. You can also include your feedback and
other listed auctions on this page as well. This is where you
have a chance to tell your potential bidder about yourself and
your business, why he/she should buy from you. I would highly
recommend you take advantage of this and create an about "Me
Page" in your eBay account.
Also people may have questions regarding your auction. So you
could get an email asking about your product or service. You
should welcome this opportunity as a way to show your potential
bidder you are a real person. Take this time to show your
integrity, honesty, credibility, and expertise in your product
or service. Include on your auction page an
email link and tell
your visitors that any inquires are welcome.
What About A Guarantee?
You always need some sort of guarantee for your product or
service. Again it will help to show your visitor you are a
trustworthy business person. Remember that your buyer assumes
most of the risk here. He/she is buying from someone that they
have never met, a product that they have only seen in a photo,
and they must pay for that product in advance of receiving it. A
guarantee that is appropriate for your product or service will
help your visitor become a bidder.
How Do I Pay?
The more options you have for payment the more visitors will
become bidders. There are many means of payment. The normal
being PayPal. PayPal is an eBay company so having a PayPal
payment button on your auction is an easy and free option to
include on your auction sales page. But besides PayPal you may
want to consider excepting other payment options as well.
What About Delivery?
Always fully disclose how your product or service is delivered
and your delivery charge. Whether you are sending it via the
postal service or a courier your bidder will want to know how
he/she should expect to receive the purchase and what the cost
will be. You can usually approximate deliver time and cost based
on information you obtain from your local post office or
courier.
If you answer the above questions on your auction page you will
be building customer trust and he/she is more likely to become a
bidder. And more bidders means more profits for you!
Happy Selling!
Joe Clare
About the author:
Joe Clare is a successful eMarketer and Author. He has written
numerous articles on how to make money on eBay. Check out his
Articles, Hot Tips and Free Auction Mini Course and discover for
yourself, how you can make a Serious Income with Online
Auctions. http://www.ebooksnsoftware.com
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